Roche des Lumières

At every moment of our lives, we all have one foot in a fairy tale and the other in the abyss. — Paulo Coelho



Our 30-second spot kicking off the Roche des Lumières saga.


Welcome to Roche des Lumières, a collection of extraordinary wines from an enchanted part of the world known as the Loire Valley, located in the central/northwest region of France, just below Paris. Even for this storied country with all its incredible culture, history and topography, the Loire Valley stands out. It is included in UNESCO’s world heritage list, and it is referred to as the Cradle of the French and the Garden of France due to the abundance of vineyards and fruit orchards.


Wine Map of Loire Valley by Wine Folly
Wine Map of Loire Valley by Wine Folly

Loire Valley of France, home to Roche des Lumières

An arial view of the incredible Chateaux Chambord in the Loire Valley, France (Photo: Armand Billault)

The Loire Valley is often divided into three sections. The Upper Loire includes the Sauvignon blanc dominated areas of Sancerre and Pouilly-Fumé. The Middle Loire is dominated by more Chenin blanc and Cabernet franc wines found in the regions around Touraine, Saumur, Chinon and Vouvray. The Lower Loire that leads to the mouth of the river’s entrance to the Atlantic goes through the Muscadet region which is dominated by wines of the Melon de Bourgogne grape.

The Loire river has a significant effect on the mesoclimate of the region, adding the necessary extra few degrees of temperature that allows grapes to grow when the areas to the north and south of the Loire Valley have shown to be unfavorable to viticulture.

Our selections from Roche des Lumières represent an exceptional value for this choice region.